THE LOUNGEWEAR TREND
The loungewear or home wear trend is not just a result from the pandemic lockdowns but has actually been emerging over the past years. We have seen different trends like athleisure and the silk pyjama-suit, which both reflect a more relaxed way of dressing ourselves. The love for loungewear is also a result of an emerging focus on slowing down our lives and spending quality time with the people we love at home. The quarantines and lockdowns of 2020 made the loungewear trend accelerate even faster than expected, and now we also found ways to wear home-wear outside of our homes.
HOME, SCHOOL, PLAY
After months of wearing the same old grey joggers, it might be time to refresh the loungewear wardrobe a bit, though. For the Autumn/Winter21 collection, we focused more than ever on creating soft and comfortable styles that kids will love for snuggling up in at home but that are also versatile enough to wear to school or kindergarten.